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Podcasts and Podcasting
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Monetizing Podcasts with Pre-Roll
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Audio and Pre-Roll Stats
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Submitting Your Podcast To Podcast Services
Audio Episode and Pre-Roll Stats
Audio Episode and Pre-roll stats allow you to see how your podcasts are performing as well as seeing how many ears your advertiser’s pre-roll received.
Audio Episode and Pre-roll stats have the same exact functionality, so in this tutorial, we walk through viewing Audio Episode statistics, knowing that Pre-Roll works the same.
Viewing Audio Episode or Pre-Roll Statistics
To View Audio Episode Stats click through to Podcasts > Podcast Stats
For Pre-Roll Stats, navigate to Podcasts > Pre-Roll Stats
The stats listing page gives a wealth of information about each episode.
Looking at one episode, you can see which podcast the episode is associated with as well as how many plays and downloads the episode has received.
- Plays: How many times a website visitor has played the episode on a player on your website
- Downloads: How many times the episode has been downloaded by a subscriber on a third party service (like iTunes or Spotify) or manually downloaded the episode from a player on your site. This number is divided up between Raw and Unique.
- Raw Downloads are the total number of times the episode has been downloaded. Even if was downloaded multiple times by the same person.
- Unique Downloads indicate the filtered amount of downloads that do not count the same person downloading the episode or downloads by bots.
You can also see when the episode was published, when it was last played and view Engagement and play stats.
Demographic Stats
, you can view the demographics of visitors who are members of your VIP Club who play individual episodes.
Episode Stats Over Time
By clicking the Chart Icon 
link under Engagement, you can see a graph of plays of the episode over time.
